Your listings and your sales, on a premium aerial — at a fraction of the old cost.
I'm Kent Lardner, founder of Suburbtrends. After twenty-five years building property data for Australia's lenders, insurers and platforms, I now use Claude and premium aerial imagery to do one thing well: put any address on a beautiful, accurate aerial — as an image, an app or a video — in seconds rather than weeks.
Three uses, one premium image
A good aerial used to be a one-off cost for one property. Calibrated once, the same image now serves every listing in view — and every sale you make there.
Rental listings
Give rentals the aerial that sales get. The property pinned, the beach, park or station in shot, and the walk to them measured — ready for the listing and social, without a drone booking.
Sale listings
A location shot for every campaign: the home pinned among the landmarks buyers care about, in your branding, with social, full-frame and portal-safe versions — and a short video when the campaign needs one.
Your sales in your patch
Every property you've sold or leased, pinned on one aerial of the area you work. A profile that shows rather than tells — for appraisals, listing presentations and the letterbox.
Done once per aerial, used for every address
The careful work happens up front. After that, each image, app or video costs close to nothing to produce.
Premium aerial
A high-resolution aerial from Airview's library — or your own drone or aerial capture.
Calibrated
Aligned to the ground so every point in the image matches a real location.
Every address pinned
Each address in view placed on its building, alongside the local landmarks.
Your output
Pick an address — or a list of your sales — and get the image, app or video in your branding.
How we got here
I didn't arrive at property imagery from a content desk. I arrived from mortgage risk, valuation systems and platform analytics — building the data Australia's property industry still runs on. Accuracy is the habit that carries over.
GE Mortgage Insurance — where it started
Sourced data from Australia's earliest property data providers to build mortgage-insurance and risk-analysis solutions, and led the valuation services team. Studied statistics and trained with industry experts in the United States and Canada — the grounding in risk and method that still shapes how I work.
Pricefinder — a national property platform
Co-founded and designed one of Australia's most comprehensive property data platforms, used by more than 5,000 real estate offices nationwide. Later acquired by the Domain Group.
CoreLogic — risk products for the banks
Led analytics and product for the banking sector — designing and rolling out risk and valuation products for valuers and lenders. The work extended to China, where I built an automated valuation model for ICBC, the largest bank in the world.
JLL — a database from the ground up
Designed an in-house property database and analytics capability, lifting the firm's real estate insights and client engagement off a foundation it owned and controlled.
Realestateview.com.au — Head of Data & Analytics
Rebuilt the data and analytics function and grew monthly traffic from 400,000 to 2.7 million visitors — a 575% increase — by turning property data into something people actually wanted to read.
Suburbtrends — research at national scale
Independent market research across every SA2, SA3 and SA4 in Australia — prices, rents, vacancy and listings, refreshed monthly and cited regularly across the national press. The published research is the standing proof that the data and the method hold up.
Suburbtrends + Airview + Claude — listings and sales on the aerial
Airview's premium aerial library, calibrated and pinned address by address, with Claude doing the production. Images, apps and video for rental listings, sale listings and agents' own track records — at a cost the industry would not have believed five years ago.
Send us an address — or your last year of sales
Tell me the listing or the patch. I'll show you what it looks like on a premium aerial, and what it costs — usually a fraction of what you're expecting.
Suburbtrends · Location images, apps & video for rental and sale listings · Aerial imagery: Airview · Address data: G-NAF © Geoscape Australia